A business team is sending out a promotional email and would like to automatically send a follow-up email two hours later to the recipients who did not open the initial email.
What are the workflow activities needed to do this?
To send a follow-up email two hours later to the recipients who did not open the initial email, the workflow activities needed are:
Query: Create a query to identify the recipients who did not open the initial email.
Email!: Create an email delivery activity to send the initial email.
Wait: Add a wait activity to wait for two hours.
Enrichment: Add an enrichment activity to update the delivery logs with the delivery status.
Email2: Create a second email delivery activity to send the follow-up email.
End: Add an end activity to end the workflow.
https://www.indeed.com/career-advice/interviewing/email-follow-ups
To set up a workflow that sends a follow-up email to recipients who did not open the initial email, the following steps are necessary: First, a Query activity to identify the recipients, followed by the initial Email1 activity. After the first email is sent, a Wait activity delays the workflow for two hours. Next, an Enrichment activity is used to determine which recipients did not open the Email1, likely by checking open status from the tracking logs. Finally, the second email (Email2) is sent to those unresponsive recipients, and the workflow ends. The Enrichment activity is essential here as it helps to refine the target segment based on the behavior (email opens) related to the first email. Reference: The process is based on common email marketing practices and the use of workflows in marketing automation platforms like Adobe Campaign Classic, where Wait and Enrichment activities are standard components for managing time-based actions and recipient behavior.
A business practitioner is asked to generate an audience of customers with their latest subscription status on an ongoing basis including new customers.
After querying the subscription table for the latest customer subscription status, what should a business practitioner do to keep the audience updated?
To maintain an updated audience with the latest subscription status, including new customers, the most effective approach would be to use a dynamic list that is updated daily. The term 'Purge and Reuse' implies that the list will be cleared and repopulated with current data on a regular basis. This approach ensures that the audience list always reflects the most recent subscription statuses, including those of any new customers who have subscribed since the last update. A list of type 'Group' would typically be used for static segmentations and wouldn't be as dynamic as a list of type 'List'. Reference: This answer is based on the standard practice of audience management in campaign systems where dynamic lists are used to reflect real-time or frequently updated data.
During the discovery phase, a business practitioner received a request to add secondary email addresses for recipients.
What should the business practitioner do to deliver notifications to the new addresses?
https://sendpulse.com/support/glossary/email-notification
To deliver notifications to secondary email addresses for recipients, a business practitioner needs to adjust the targeting configuration to include these additional contact points. By using a custom target mapping, the practitioner can define a schema that includes the secondary email addresses and instructs the campaign to use this data when sending communications. Custom target mappings allow the practitioner to define additional fields beyond the default schema, enabling the delivery of messages to alternative email addresses associated with the recipients. Reference: The answer is based on the functionality of target mappings in Adobe Campaign Classic, which allow for the customization of recipient targeting for campaign deliveries.
A campaign is sent past the end date. What is the result?
In Adobe Campaign Classic, the campaign end date is a critical setting that determines when a campaign will cease to send out communications. Once the defined end date of a campaign is reached, the system automatically prevents any further execution of the campaign tasks associated with sending emails or other forms of communication. This built-in functionality is designed to prevent sending outdated information to recipients and to adhere to the campaign's scheduled timeline. If a campaign needs to continue beyond its original end date, the end date in the campaign settings must be extended or updated accordingly. Reference: This explanation is derived from the standard operational procedures of campaign management systems like Adobe Campaign Classic, reflecting common practices in digital marketing campaign management.
A new sample file is needed for a Data Loading process with a new layout. A business practitioner has clicked "Auto-Detect Format."
What step should the business practitioner take?
After clicking ''Auto-Detect Format,'' the business practitioner shouldB. Verify the file format, specifically date formats that need to be set correctly.
While ''Auto-Detect Format'' can be helpful in identifying the format of the file, it is important to verify the file format, specifically date formats that need to be set correctly. This can help ensure that the data is loaded correctly and that there are no issues with the data.
