A company provides requirements for a new marketing campaign that will send selected customers one of several newsletter communications with selected articles based on the recorded interests.
The solution must use their centralized customer data, no older than from the previous day, and customize the newsletter template to contain articles relevant to the customers preferences.
The campaign should consider whether the customer has subscribed to the newsletter and what frequency the customer has opted in to receive the communications.
Which two options should be implemented?
1. A CRM connector to ETL customer data into Campaign: A CRM connector allows for the extraction, transformation, and loading of customer data into Campaign, ensuring that the most recent and accurate data is used to customize the newsletter template and target the correct customers. D. Audience manager integration to shape audience for each newsletter: Audience manager allows to segment audience based on their preferences, behavior, demographics, etc. It helps to shape audience for each newsletter and target them with specific content. It will help in identifying customers and target them based on their preferences and subscribed newsletter frequency.
A company currently manages their Adobe Campaign users via Active Directory (LDAP).
In the future, they will be required to utilize a TLS 1.0 provider that the currently use to authenticate users on other platforms.
What is the risks this approach?
TLS (Transport Layer Security) is a protocol that is used to encrypt network communications, and different versions of TLS have different security features and capabilities. LDAP (Lightweight Directory Access Protocol) is a protocol that is used to access and manage directory services, such as user authentication and authorization. LDAP protocol does not support the latest version of TLS (1.2 and 1.3) but supports its older versions (1.0 and 1.1), so using a provider that requires TLS 1.0 may cause issues with the authentication process. It's better to check if the current version of LDAP supports the required version of the TLS or upgrade it to a version that supports it.
A company has customers in Californi
a. The company has purchase Adobe Campaign and wants to empower its customer to control the exchange of their personal information.
What should the Architect do?
Installing the Privacy package and external the recipient schema with a CCPA opt-out flag is a good approach to empower customers to control the exchange of their personal information. The package allows the creation of an opt-out field in the recipient schema and the ability to filter out recipients who have opted out.
A customer reports that the campaign workflows are not running. When restarting or starting workflows the status changes to as Start/Restart requested and the Start. Pause buttons are disabled.
The Architect notices that all process are running as expected in the Monitoring Tab.
What is causing the issue?
This issue occurs when the wfserver process is not set to automatically start when the server is restarted. This means that the workflows will not run unless the wfserver process is manually started. The Start/Restart button will be disabled and the process will not run until it is manually started.
A company has a campaign workflow that has 20 different segment defined in a Cell activity. Once the workflow reaches Delivery activity, the requirement is to provide counts that contain the following:
- Initial Query Population
- Count of records in each segment of the Cell activity
- Final Population targets in the Delivery
Which solution should the Architect recommend?
This solution would allow for the counts to be gathered and presented in real-time during the campaign workflow. The script could query the counts from the various branches of the Cell activity, as well as the initial query population and final population targets in the Delivery activity. The data could then be sent via an Approval activity for review by the Workflow Supervisor.
